Have you ever wondered if the type of web hosting you are using for your website or business has any impact on your SEO? Does your SEO get affected by web hosting? The answer is YES! Your web hosting certainly affects your SEO worth. In this article, we will discuss how VPS hosting impacts your SEO.
There are different types of web hosting like shared, dedicated, cloud, VPS, and more. Everyone has its own benefits and usage. However, we will tell you which hosting type is best for your SEO worth.
VPS Hosting Impacts Your SEO
Shared hosting is the most affordable web hosting type and hence is chosen by most of the customers widely. Shared hosting may not be a suitable option for high traffic websites and a big number of customers switch to an upgraded web hosting type, like VPS hosting or dedicated hosting.
However, dedicated hosting is a quite expensive web hosting type that not everyone can afford. Furthermore, you get an entire dedicated server, and you may not be able to use all of the resources and ultimately you may end up paying for the resources that you will never use.
In between the shared and the dedicated hosting lies a great option, and that is VPS hosting.
Virtual Private Server (VPS) Hosting
VPS hosting provides a dedicated partition on the shared server. A physical server is partitioned into various virtual blocks, each block providing dedicated resources to the client. The virtualization system enables each user to have a dedicated IP. With having a dedicated IP, you can install an operating system of your choice and have full root access.
Given below are some of the factors impacting your SEO when using VPS hosting:
Website speed is one of the most important factors when you are concerned about SEO and page ranking. The websites with fast loading speed certainly get an extra SEO edge compared to websites with low traffic rates.
The speed of your website is majorly reliant on the hosting type you have used for your website. VPS hosting provides the highest speed and performance because the servers are virtualized, giving each user their separate portion. Additionally, the hardware used in VPS hosting is enterprise-class.
Uptime and Reliability
The next on the list is the website uptime and reliability. The “This web page is not available” message does not give a good impression to your website or business. Nobody likes to see this message when they enter the URL of your site in the browser’s URL box. This issue can surely be fixed by opting for VPS hosting.
One of the most important benefits of VPS hosting is that you get your own little server. Although there are other websites on the server, the separation of websites is virtual, and your website remains independent of others. You will be unaffected by the problems with another website. Websites sharing your virtual private servers have no impact on the speed, performance, uptime, or security of your website and thus improving your SEO.
The security of a website is another important factor not only for its growth and building customers’ trust but also for its SEO worth. If your website shares a server or resources with a website with a weak security configuration, hackers and viruses have a lot of opportunities to affect your website. This might expose important company data or maybe put your website to a halt, which once again poses a challenge for SEO.
You have more comprehensive control over the environment and are more insulated from the problem when you use VPS hosting. The ‘bad neighbor’ concerns are no longer an issue because of account isolation. With root access to your server, you may set your website to be as secure as you want it to be.
One of the advantages of VPS hosting is root access. Root access gives you great control over your server, as well as the highest level of permission and authority. You may customize your website by installing custom applications, changing settings, and otherwise tailoring it to your specific requirements using the VPS hosting plans.
Root access allows you to install third-party security apps, adjust security configurations, block unused ports, and prevent applications from accessing the internet needlessly. It also enables you to do a whole lot more to make your website more secure and reliable.
Last but certainly not least, another benefit you get from VPS hosting is resource scalability. You can scale up and scale down the resources as and when needed by your website. The scalability feature keeps your website up and running even when you have sudden high traffic on your website.
Scaling up resources during high traffic to make your website work smoothly helps your website in high ranking and ultimately improves your business and SEO worth.